What are the things leaders should and should not do on social media? Heidi Heater shares some solid tips.
Branding your church plant can be so much more than just a cheap gimmick. Cory Doiron shares why he loves branding churches and how it can be crucial to staying true to our mission.
We talk about proper exegesis when crafting a sermon, but what other ways can exegesis be applied to ministry? Rosario Picardo explains what exegesis means when applied to culture and how properly exegeting the culture you serve can make a world of difference in ministry.
The model of church growth through multiple campuses has exploded in the past few years. But how do you know when a campus is ready to become a church of its own? Read today's article by pastor Matt Lipan for helpful ways to determine this.
Relying on marketing can create a wide and shallow pool of people attracted to a version of Christianity that serves their personal interests. In a world of marketing, The Church is called to Mission.
Back to school season is the strongest growth season for our church plant. We have historically grown more in September and October than any other point in the year. Here are some of the places that our church focuses in order to take full advantage of the back to school season.
Church plants pull people from lots of different backgrounds, some churched, others not. That means you become a collecting house for lots of different narratives all while you are trying to start a brand new one. Take care to guard your narrative and tell the story of your church – not another church.
One of the crucial marketing decisions we made during our church launch phase has been one of the most important we have ever made and it still governs our marketing philosophy today. Instead of a more traditional approach that focused on our name, location or vision, we decided to market our relationships.
Jesus is not the Christ of Black Friday. He is the Christ of Good Friday. His truth cannot be purchased, only received, and received only on its own terms. It comes not to those who have enough to pay for it, but to those who know they cannot afford it, that there is nothing of equal value to it. It comes to those who are simply willing to bow to receive.